Mobile has been going mainstream even from publishers perspective. Mobile traffic is about to exceed Desktop traffic in 2013. Publishers running mobile supports (mobile apps / mobile sites) have seen their mobile traffic multiplied by 2.6 in UK, x2.9 in Germany, x4.3 in USA, x2.7 in France, x4.2 in Brazil…. in average in 2012.
Mobile optimised sites turn visitors into customers. 6 in 10 people who visit a mobile unfriendly site will leave without taking action. 67% of users are more likely to buy from a mobile optimised site.
With Mobile Internet Browsing on the rise and in order to enjoy continued success businesses are more and more required to give mobile customers a pleasant experience by making sure their websites are compatible with smartphones and tablets. Mobile usage will keep on growing during 2013 and beyond The use […]
A mobile app is a downloadable application installed on a smartphone. It can be HTML5 based e.g. HTML5 website packaged as a mobile app or native e.g. developed in a coding language supported by the targeted smartphone’s operating system (Android, iOS, etc.). Once it’s installed most apps don’t require an […]
A mobile site is a special version of a (desktop) website optimised for smartphones. In a mobile site the content is readable without the necessity of pinching and zooming, the content – including media – is not broken so there's no horizontal scrolling, buttons are thumb friendly. A mobile site […]
In web development responsive design is an approach to web design where online content is optimised for multiple devices with varying screen sizes across the traditional Web, monitors, tablets, smartphones and beyond. The content is formatted according to the size and orientation of the device’s screen. For an example of […]
The International Mobile Station Equipment Identity or IMEI is a number that uniquely identifies mobile devices worldwide. The IMEI is often printed inside the battery compartment of the phone. It can also be displayed on the mobile' screen by entering *#06# on the dialpad.