Web Approach Cases
Pilot App. The web app development approach to create a pilot version of the app can be a compelling and cost-effective tactic when comparing the costs and time to market involved in the development of a native as opposed to a web app. Once the concept has been proven there are two options.
- Start again from the beginning and go for a native app.
- Use portions of the existing application and go for an hybrid app.
Distribution. If you don't want your app to be subject of a sometimes long and uncertain approval process and if your app is to be distributed internally then using purely web languages is a way to go around the app-store approval process and allow your organisation to fully control the distribution of the app and its periodical updates.
Visibility Another advantage of creating a web app is its visibility in search engine results exposing this way the mobile app to a larger audience than that available through the app store alone in some cases.